Learn more on B2B software business growth

Why you need a B2B SaaS pricing roadmap—and how to get started

SaaS companies are only as valuable as their potential to grow. But, what many businesses don’t realise is that they can increase their revenue by as much as 10%-20% by following a structured pricing strategy.

How to shift your organisation from an on-prem to SaaS mindset

If you were to reboot your software organisation from scratch today, it probably goes without saying that you’d set up as a Software-as-a-Service (SaaS) company.

Four steps to building a SaaS product roadmap that actually works

If you’re a software company bringing a product to market, you’ve probably developed a plan for how you’ll do that.

Four steps to building a SaaS product roadmap that actually works

If you’re a software company bringing a product to market, you’ve probably developed a plan for how you’ll do that. But for many, this plan is essentially an internal piece with internal-facing strategies and tactics. Contrary to popular belief, that isn’t what a product roadmap should be.

Going for profitability: Four pitfalls to avoid with your B2B SaaS pricing strategy

Pricing can be a key way to gear up your growth strategy, but most companies lack the right approach to make pricing a pillar of profitability.

Your SaaS partnership checklist: How to find the perfect match when growing your business

Many SaaS businesses must rely on partnerships to grow revenue, expand market reach, acquire new customers, or offer implementation and...

4 big SaaS partnership mistakes – and how to avoid them

Partnerships can be a great way to grow your business but if not nurtured correctly (or picked well in the first place) they can cause...

4 top tips to becoming a customer retention maestro

Traditional B2B buying journeys – where sales teams approach entirely new prospects – have changed. Today’s B2B customers heavily...

Three top tips to grow your B2B SaaS business

As the software industry expands globally, many B2B SaaS companies are fully back on track with their growth goals despite...

Empower your B2B SaaS business leader: the product manager

The ‘CEO’ of your product should also be your customer expert and strategy owner. But every successful software business must give...

Three big mistakes to avoid with your product roadmap

A product roadmap can be a strategic hero piece that drives your business forward, rather than just a to-do list for the development...

Five mistakes to avoid during your on-premise to SaaS transition

Moving your product to SaaS is better for your customers and better for your business. But the actual transition can be tough. Hear...

The most important question you need to ask when going international

Which region should we enter? Which roles will we need from day one? How will we find great local talent? Which products should we...